Selling Isn’t What You Think It Is

If you have to sell an idea or a product, do you immediately think, “I don’t want to be pushy!”? For most of us that’s a firm YES!

Fair enough, we’ve all had salespeople and leaders overwhelm us with facts and features, yet not even take a breath, let alone ask us a question. If you are a leader or anyone trying sell a new behaviour, idea or product, finding the best way to connect and influence can feel daunting. In this episode, our guest is Kira Callahan, an expert in sales conversations, who will guide you with different perspectives, confidence and skills to be more authentic and connect with your customer or whoever your audience happens to be.

Kira Callahan is the founder of Conversation Gym. She has had the pleasure of coaching more than 6,000 financial professionals to master their sales conversations and build a thriving practice they love. Kira is an expert in coaching high achieving executives, managers and salespeople to connect with and persuade their audiences. In the past twenty years, Kira has facilitated workshops and personally coached professionals from front-line to VP and was a regular business blogger for the Huffington Post.

For more on Kira and Conversation Gym

We discuss:

-How to focus on your intention vs your objective (MUST SELL!)

-How to be persuasive by earning the trust and connecting

-How to sell your value first, not the product or idea.

And the importance of preparation and safety in your interactions.

 

• Want to learn more skills to communicate with confidence and clarity? Sign up for our next public sessions on June 8^th, August 25^th, October 31^st or November 24^thhttps://courses.greatcanadiantraining.ca/understanding-and-developing-effective-communication-strategy-skills/

Do you want to book a private session for your team or organization? Contact us at info@greatcanadiantraining.ca for more information